Head of Data Science (Industry: Marketing)

Job Description

DIRECTOR OF DATA SCIENCE (MARKETING)

LONDON

Salary: up to £100,000 +(Bonus)

A Marketing Agency company is looking to hire an experienced data leader to grow out its analytics function!

COMPANY:

Are you ready to lead the charge in transforming marketing through data-driven insights and advanced analytics? Join an organisation, and work with Big Players in the Market.

RESPONSIBILITIES:

As the Head of Data Scientist (Marketing), you will play a pivotal role in shaping our vision for advanced analytics. Your mission is to harness the power of data and cutting-edge techniques to provide actionable and inspiring insights to our clients. Here's what you'll be doing:

• You utilize Machine Learning and Artificial Intelligence to optimize Customer Experience and Marketing strategies, encompassing:
• You will develop and deploy Bayesian Statistical models for marketing and media measurement.
• You will champion the statistical measurement agenda, fostering collaboration with internal and external research and analytics stakeholders.
• You will collaborate cross-functionally with Data Scientists across the organization to build expertise in media measurement and modeling solutions.
• You will need to translate data and statistical modeling into actionable insights that drive value.

REQUIREMENTS:

To excel in this role, you should possess the following qualifications and skills:

• Master's degree in a relevant quantitative discipline (preferred).
• Experience hands-on modeling experience in the industry.
• Experience in statistical modeling expertise, with a focus on Bayesian modeling and relevant education in advanced analytics.
• Proficiency in a wide range of statistical techniques, including Bayesian Econometrics, Experimental Design, Generalized Linear Mixed Models, Non-parametric analysis, Choice Modeling, and ML modeling for imagery data.
• Possess a strong understanding of emerging analytics techniques and their practical application.
• Excellent programming skills and proficiency in R, Python, SQL, and other advanced statistical software.

BENEFITS:

• Salary up to £100,000
• Bonus
• Hybrid working model

HOW TO APPLY:

Register your interest by sending your CV to Luc Simpson-Kent via the Apply link on this page.

Desired Skills and Experience

Data Science, Marketing, Advanced Analytics, Bayesian Modeling, Machine Learning, Data Visualization, R, Python, SQL, Marketing Mix Modeling,
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